Why should we study intercultural communication?

 Why Should We Study Intercultural Communication? Minimum Length/Amount of Words:  250 words
As Martin and Nakayama discuss in their Chapter One (“Why Study Intercultural Communication?”), there are several imperatives for why we should and do study and engage in intercultural communication.  Discuss the one imperative that you see as being the most critical and important and provide reasons as to why.  In addition, identify an imperative that is not discussed in this chapter that you think should be for why we should study intercultural communication.